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Content Economy by Artec

Notes on creator-led growth, app marketing, and what's working — from the team building Artec.

Featured

We Ran a Test: Influencers vs UGC. Here’s What Converted Best.

Same week, same app. We paid an influencer $1,500 flat and ran a UGC creator on a $2 CPM deal. One got 5x the views. The other made more money. Here are the real numbers.

Jul 21, 2026 · Owen

Latest video

From $0-$13k in 3 Months: How He Started UGC (Step-by-Step)

Latest podcast

How to Quit Your Job in 2026 with Content - Bryce Marin - #15

Feb 20, 2026 · Ryan

Most popular

We Paid a Niche Influencer $1,500. Here's Exactly What Came Back.

Jul 21, 2026 · Owen

You Need Great Creators. Everything Else Is Cope.

Jul 21, 2026 · Owen

Browse

Browse content

How to Generate $4M as a Creator - CJ Weber - #16

How to Quit Your Job in 2026 with Content - Bryce Marin - #15

Feb 20, 2026 · Ryan

How to Make $150k/mo As a UGC Creator - Content Economy Pod #13

Feb 12, 2026 · Ryan

Articles

We Ran a Test: Influencers vs UGC. Here’s What Converted Best.

Jul 21, 2026 · Owen

We Paid a Niche Influencer $1,500. Here's Exactly What Came Back.

Jul 21, 2026 · Owen

You Need Great Creators. Everything Else Is Cope.

Jul 21, 2026 · Owen

Featured

We Ran a Test: Influencers vs UGC. Here’s What Converted Best.

Latest video

From $0-$13k in 3 Months: How He Started UGC (Step-by-Step)

Latest podcast

How to Quit Your Job in 2026 with Content - Bryce Marin - #15

Most popular

Browse content

Videos & podcasts

I hosted 20 full time content creators in Florida... (UGC Community)

POV: A Day in Florida with @alex.heiden (No Code Alex)

How to Generate $4M as a Creator - CJ Weber - #16

How to Quit Your Job in 2026 with Content - Bryce Marin - #15

How to Make $150k/mo As a UGC Creator - Content Economy Pod #13

Articles

We Ran a Test: Influencers vs UGC. Here’s What Converted Best.

We Paid a Niche Influencer $1,500. Here's Exactly What Came Back.

You Need Great Creators. Everything Else Is Cope.